Cupcakes are enough of a treat by themselves, but customers who enter the Sprinkles stores in Los Angeles and New York experience a sweet visual feast too. Leave it to Vienna-born Andrea Lenardin Madden and LA-based architecture, branding, and packaging design studio, alm project, to turn a trip for cupcakes into a lesson on award-winning design. There’s also a lot to learn from alm project’s studio space, so we asked Andrea how her workplace fosters creativity and communication.
Winner of Heartwork's Instagram Contest, #weloveofficeflair, Julie Pinzur, is truly an inspiration for doing what you love. We were so excited to see her winning photo we could not wait to find out more.
Heartwork has been lucky enough to participate in some interesting projects, where we’ve met some amazingly creative people. As a partner in Tech Cocktail, a Las Vegas co-working space that Tony Hsieh funded, we’ve gotten to know Heather Lipner, the Uncovet founder who’s designing the space.
Fab promises to bring great design to the world, and it all starts at home at Fab's headquarters. In this interview, Bradford Shellhammer, Founder and Chief Design Officer of Fab, offers some insight into the company's inspiration from the products they offer their customers to the design of Fab's offices.
It’s one thing to want to create designs with buzz, but it’s quite another thing to be working with BuzzFeed founder Jonah Peretti. Thomas Juncher Jensen, founder of the New York City-based design studio JIDK, is a creative force that does both. Jensen, who hails from Denmark and got his start in the high-end hospitality business, shares with Heartwork the challenges of helping former startups like BuzzFeed and Paperless Post move into grown-up offices without losing that special energy that got them where they are today.
In the 80’s it was called “Hard Work”. Then, in the 90’s it became “Smart Work”. After 2000 it was just “Work Work”. Today, after the long and lingering recession may we suggest “Heartwork”?
What makes Heartwork? Heartwork is doing what you love. If you can do it for good money, hats off. Heartwork is not defined by the type of work you do nor does it discriminate by industry, level of education, income, ethnicity or sex. Everyone is welcome. Rather, Heartwork is defined and united by a common purpose: People committed to doing something they care about -- and doing it well.
Since we began working on Heartwork, we have been discussing what we had long noticed as a general void of color in the office. For some reason, most options for office interiors and furniture fall into the Grey, Beige or Putty bucket.
Between Superstorm Sandy and Super Tuesday, Americans have had a lot on their minds over the past few weeks. Now more than ever, we are looking for direction and calm. At Heartwork we use these opportunities to not only pause and count our blessings but also look for inspiration. We are not ashamed to admit that we’ve found some across the pond from our pal, Anthony Burrill, who has summed it up perfectly. Get ready. It’s just this simple: Work Hard and Be Nice to People. I mean, what could be more American that that?
Color is important. Whether or not you are conscious of it, it effects how you feel in your space. Most people shy away from picking colors for the work space because it is an intimidating process and they don’t want to pick the wrong one. That’s why Heartwork collaborated with color genius Laura Guido-Clark of LGC Design [http://lgcdesign.com] to develop six exclusive colors that would enhance any office space. Here, Laura tells us all about what went into creating the Heartwork shade of Mint, which just may be our favorite. (Please don’t tell red.)
We appreciate the simple, elegant application of color. One red accent color in a sea of neutral finishes, allows the chairs, lamp and other details to pop.
Better than a fishbowl. This is a great simple, solution for creating a private meeting room that doesn't compromise the light or openness of one's space.
We at Heartwork think every really great workspace has a good dose of moxie. Moxie is more than just spirit, it has an element of courage and determinism which every small business owner, entrepreneur and artist needs.